Genevieve Oswald
Ristra believes that great design can spark community change! This was the exact approach we took when working on Genevieve Oswald’s mayoral campaign strategy and visual design. Genevieve is a local business woman owner, and “is an avid contributor to her community — doing whatever she can to improve the overall quality of life for everyone, because a happy life is one worth living.” We wanted the campaign to feel as welcoming and energetic as Genevieve herself, while also clearly presenting her robust platform and plan as a candidate. The letterpress campaign logo paired with her bold and bright color palette highlights the much needed change she can bring to office! Our scope of work included brand strategy & identity, campaign design, and website design/development.
